What Is the Main Function of CMS?
by Averi Easley | Last Updated: Mar 27, 2023
What Does CMS Stand For?
CMS stands for content management system. They are used by marketing teams as a repository for all of a brand’s digital assets.CMS Meaning Explained
You will often see content management system or CMS used interchangeably, as CMS is the abbreviated version of content management system. Now, what exactly is a content management system? A CMS is a repository for all of a brand’s digital assets. Marketing teams use CMS solutions because they allow non-technical users to make changes to a website or blog without needing to know how to code.What Is the Main Function of CMS?
As we described above, a CMS is a software that allows you to create and manage digital content, most commonly for a brand website. Before we get too far into our CMS discussion, you might be wondering how websites were created before a CMS existed? Before the development of CMS solutions, you would have to have technical knowledge in order to build and create a website. This often included coding the website, by using HTML, CSS or JavaScript programming languages. If you were not familiar with these languages, and had never coded before, it made it extremely difficult to build a website. So with all of that in mind, what is the main function of a CMS? A CMS is designed to provide users with the ability to easily and quickly create, edit and publish content on the internet. Depending on your situation, this can be a website for your small business or a corporate website. A CMS normally provides a content library, where documents, videos, images, and other assets can be stored. By using the content library, users can then easily reuse this content throughout the website. Basically, the main purpose of a CMS is to make it easier for marketing teams to manage website content.What Are the Main Features of a CMS?
While there are a lot of CMS solutions on the market today, many offer similar capabilities. Some of the typical CMS features are:- Edit and manage written content
- Allow multiple users to create, edit and publish content
- Content library where multimedia assets can be stored, such as images, documents, videos, and graphics
- Versions
- Publishing control
- Multilingual
- Pre-made templates for pages
- Edit and manage content - Easily edit and manage your content using Lumavate’s CMS solution. You can quickly and easily edit any existing content by using our CMS or simply edit the content directly on the page.
- Allow multiple users to create, edit and publish content - By using Lumavate, you can allow anyone in your business to quickly and easily create digital experiences. We have multiple roles that allow you to control the level of access every team member has within the Platform.
- Content library where images, documents and videos can be stored - Lumavate has its own CMS that you can utilize to store and manage your content for all of your digital experiences. What’s great is, once you add your content to the CMS and link it to your digital experiences, you can quickly make updates to this content in one place and it will update in all digital experiences that use this content! Lumavate also allows you to pull content directly from your CMS to use in your digital experience. This means you can continue to use your own CMS and still take advantage of Lumavate’s features.
- Versions - We release new functionality every two weeks! This means you can regularly take advantage of our newest features and enhance your digital experiences. Our version control easily allows you to select which version you want to update and quickly update in your experience.
- Publishing control - While we release new functionality every two weeks, we don’t force you to upgrade. This means you can review our release notes and determine if the new functionality is beneficial to you. If you decide to update, you can easily update the corresponding versions. Since you are in control of publishing, you have the control to publish your updates when you are ready. This ensures that your live version is never affected!
- Multilingual - With Lumavate, you can add multiple languages to your experiences. This allows you to ensure your experiences are accessible to everyone!
- Pre-made Templates for pages - Lumavate provides more than 40 best-in-class Templates for the most common use cases for your business. Each template comes with an outline and pages that have already been created. This will allow you to launch faster, as each template provides step-by-step instructions on what content you need to include. Instead of spending time thinking about what pages you want to create, Lumavate has already done the heavy lifting for you!